Infinity Learn by Sri Chaitanya on boards the stylish opener and the batting mainstay of Team India, Rohit Sharma as its Brand ambassador.
Infinity Learn by Sri Chaitanya has announced Rohit Sharma as its brand ambassador. He will be the face of Infinity Learn’s multi-channel marketing campaign and brand activities. The company said that it aims to further strengthen its brand identity and as the most aspiring edtech brand in India through its association with Sharma.
As part of a robust market expansion plan, Infinity Learn by Sri Chaitanya on boards the stylish opener and the batting mainstay of Team India, Rohit Sharma as its Brand ambassador. The ace cricketer will be the face of Infinity Learn’s multi-channel marketing campaign and brand activities.
The cricketer will be the face of Infinity Learn’s multi-channel marketing campaign and brand activities@InfinityLearn_ @ImRo45#CelebrityEndorsement #Marketing #Advertising #RohitSharma #Brandinghttps://t.co/Gkf2PXZMJB
— ET Brand Equity (@ETBrandEquity) October 13, 2021
“Infinity Learn is poised to become one of top EdTech brand in India. Rohit Sharma’s personal brand resonates very well with Infinity Learn’s brand values of trust and delivering success. Apart from being an inspiration for the next generation cricketers, Rohit is also an ideal role model, and above all, a mentor who guides his team to success and an expert at what he does. We look forward to building a strong brand by associating with Rohit,” said Ujjwal Singh, CEO of Infinity Learn by Sri Chaitanya.
Commenting on this association, Rohit Sharma stated, “I’m glad to be associated with reputed educational institution such as Sri Chaitanya with their digital learning venture Infinity Learn. Sri Chaitanya carries a rich legacy of three plus decades of shaping future of young India. I am impressed by the vision and the compelling story of commitment shown by Infinity Learn by Sri Chaitanya who is known to identify and nurture young talent by imbibing discipline and hard work.”
The partnership comes at a time when Infinity Learn is at the cusp of its next level of growth with its increasing market share in the Indian EdTech industry. As the new face of Infinity Learns’ brand Rohit Sharma will represent the brand positively in a multitude of settings and add a push button to multi-channel marketing campaign as well as brand engagement activities.
The Mumbai Indians boys led by Rohit Sharma entered the Indian team hotel in Dubai on Tuesday. And as expected, all eyes will be on all-rounder Hardik Pandya as the team management would look to assess his progress with the team`s opening T20 World Cup game against arch-rivals Pakistan two weeks away.
Speaking to ANI, sources in the team management confirmed the MI boys will be moving into The Palm on Tuesday (October 12). “Rohit and boys are coming in today. It would obviously be in focus how Hardik is progressing and that is no rocket science. But he should be good to go for the showpiece event,” the source said.