Following the July 5 edition of "AEW Dynamite," Bully Ray addressed the storytelling styles of each organization.
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It’s reasonable to believe that both All Elite Wrestling and WWE aren’t attempting to imitate one another, but similarities will always be made. Following the July 5 edition of “AEW Dynamite,” Bully Ray addressed the storytelling styles of each organization. While he feels Tony Khan has more creative potential, he was overall satisfied with what he witnessed this week. In the process, he praised the efforts of a new face who has just debuted behind the scenes at AEW.
“AEW to me is very surface-level storytelling. Like the tip of the iceberg storytelling,” Bully said on “Busted Open.” “Where the WWE is actually what lies beneath the surface of the iceberg. Deep storytelling.”
Wednesday’s “Dynamite” left several unanswered questions, including whether Chris Jericho will join Don Callis as Blood & Guts approaches, as well as the forging of a potential relationship between Adam Cole and AEW World Champion MJF. Bully thinks these questions are nice to have as things go, but he doesn’t expect a multi-year plot to emerge. Not that it is necessary.
READ MORE: Is Kota Ibushi going to appear at AEW Dynamite for Blood and Guts?
Bully’s criticism of Khan’s booking techniques remains the same as it has always been, in that he perceives AEW as continuously attempting to cater to its core following and little else. Bully believes that in the long run, it will just be a detriment.
“AEW suffers today from the same problem that they suffered from day one: Lack of storytelling,” he added. “The storytelling that AEW fans love to clamor and scream at the top of their lungs about are stories for the AEW fanbase. Everything that AEW does, whether it’s their matches, or their storytelling, is only custom-fit to the AEW fanbase.”
Bully believes that some unconventional thinking in terms of matches and storyline would benefit the brand greatly, like bringing in a non-AEW fan, a WWE fan, or even a more casual wrestling fan. However, he believes that until they begin to demonstrate that sort of commitment on a frequent basis, the promotion will ultimately end, regardless of how much money Khan has.
“Otherwise, you’re catering to the same 800,000-to-900,000 people that watch the show every single week,” he stated. “And yes, you might have a gazillion dollars in the bank to fund your company. But eventually, that’s just gonna run its course.”
For more news and information about AEW
Read: “CM Punk is one of the greatest wrestlers of all time” – Matt Hardy
Read: “MJF will not have a lot of freedom in WWE” – Chris Jericho
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