The New York Times reported that the agreement had been reached today. If xQc achieves several incentive targets during his two years with the platform, the deal's cap could be $100 million.
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Félix “xQc” Lengyel, a streamer and former Overwatch League player, has agreed to a two-year, $70 million deal with streaming service Kick. The New York Times reported that the agreement had been reached today. If xQc achieves several incentive targets during his two years with the platform, the deal’s cap could be $100 million.
Kick, which has over the past year grown to be the biggest challenger to streaming juggernaut Twitch, has reached a significant milestone with this sizable streamer-to-platform contract. If you need more information about Kick investments on xQc in a two-year, $100 million deal, then read carefully, and don’t forget to share with your friends.
Kick has emerged as a potential threat, even though Twitch has largely resisted pressure from rivals like Mixer, YouTube, and Facebook Gaming to sign its biggest stars to contracts. According to the viewership statistics website Streamscharts, Kick typically has between 50,000 and 200,000 viewers watching all of its streams at once. With xQc’s inclusion on the platform, that number is anticipated to significantly increase.
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Since his contract with Kick is non-exclusive, keep in mind that xQc is free to perform on other streaming services. xQc will occasionally show up on TikTok, YouTube, and even Twitch, according to Kick CEO Ed Craven, who was quoted by the New York Times (although at a much more infrequent rate).
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“Kick is allowing me to try and do things I haven’t been able to before,” xQc said in a statement. “It should have been a difficult conversation with every platform in the space throwing offers my way, but after speaking to Kick and the team behind it, the choice was obvious.”
Kick’s significantly lower cut rate of subscription revenue is perhaps its most striking “selling point.” Kick only receives 5% of the total subscription revenue received from streamers, compared to Twitch’s 50% share. Twitch announced new rules earlier this month that would make it more challenging for streamers to run outside advertisements on their streams (before reversing course right away). The Twitch community reacted strongly to that announcement, sparking further speculation that more streamers might leave the platform soon.
Some of Twitch’s biggest stars, including Ludwig, Sykkuno, and Myth, have moved to YouTube over the past year or so. Although Kick doesn’t have the same steady funding as the website connected to Google, it might someday be just as important. The time and date for xQc’s initial post-contract-signing stream on Kick have not yet been made public.
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