The number of Esports players across all competitive level games in India increased from 600,000 in 2021 to 1 million in 2022, and it is expected to reach 2.5 million in 2023.
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According to the recently released “Windows of Opportunity” report on India’s Media and Entertainment industry by FICCI-EY, the Esports industry in India has witnessed a meteoric rise in the number of players, as well as the brands investing in this burgeoning sector. With the Indian Esports industry on course to accomplish numerous milestones this year, let’s take a closer look at the key findings of the report that demonstrate the rapid growth of the emerging Esports industry in India. Indian Esports Player Count Reaches One Million with 80 Brands Investing in 2022, Projected to Reach 2.5 Million Players.
The number of Esports players across all competitive level games in India increased from 600,000 in 2021 to 1 million in 2022, and it is expected to reach 2.5 million in 2023. This indicates that the Indian Esports industry is growing at an unprecedented rate, presenting immense opportunities for the Esports players, Esports companies, and investors.
Esports teams in India grew by 10%, from 100,000 in 2021 to 110,000 in 2022, and they are estimated to reach 125,000 in 2023. With more teams joining the Indian Esports industry, it is essential for the existing teams to keep up with the competition by maintaining their performance and attracting more investors.
The number of prominent Esports titles across mobile, PC, and console decreased from 13 to 10 due to bans, but it is estimated to increase to 15 in 2023. This shows that the Indian government is taking active steps to regulate the Esports industry, which will enhance the industry’s growth and sustainability.
The prize money for Esports competitions in India decreased from INR 220 million in 2021 to INR 150 million in 2022, but it is expected to rise to INR 300 million in 2023. With more investors putting money into the Indian Esports industry, the prize money is expected to increase, creating more opportunities for the Esports players to earn a livelihood from their passion.
The airtime across all competitive level games in India grew by almost 50%, from 3,100 broadcast hours in 2021 to 4,500 broadcast hours in 2022, and it is estimated to rise to 6,000 broadcast hours in 2023. With more people watching Esports events in India, this presents a lucrative opportunity for brands to invest in the Esports industry to reach a wider audience.
Broadcasting platforms for Esports in India increased from 13 in 2021 to 14 in 2022. This shows that more platforms are recognizing the potential of the Indian Esports industry and are investing in it.
The number of brands investing in Esports in India grew from 72 in 2021 to 80 in 2022, and it is estimated to reach 100 in 2023. This indicates that brands are recognizing the potential of the Indian Esports industry as a valuable platform to reach a wider audience and build brand awareness.
The number of international Esports teams in India grew from 6 in 2021 to 7 in 2022, and it is expected to become 10 in 2023.
The percentage of female players rose from 18% in 2021 to 22% in 2022, and it is estimated to reach 28% in 2023. With the Indian Esports industry on course to accomplish numerous milestones this year, this is to check if we can explore a story opportunity for our below-mentioned esports & gaming clients who can shed more insights on these wide topics:
Mr. Lokesh Suji, Director, of the Esports Federation of India & Vice President of the Asian Esports Federation (AESF), ESFI is a full member of the International Esports Federation (IESF), Global Esports Federation (GEF), and Asian Esports Federation (AESF)
Mr Animesh Agarwal, Founder, and CEO of 8Bit Creatives, India’s leading esports consulting and talent management agency. He is also the founder of S8UL, a hub of gaming content and esports. S8UL is the parent org of team sOul, the reigning champions of BGMI in India. Animesh dons several hats as an entrepreneur, an ex-pro gamer, a monster energy esports athlete, a gaming & luxury lifestyle content creator and a pioneer in the Indian Gaming Industry. He has a deep understanding of the industry and is dedicated to shaping the esports and gaming industry in India. He has partnered with other industry front runners like Nodwin Gaming & LOCO to make substantial strides in advancing gaming & esports in India. With some of India’s top gaming talents in their line-up and backed with experience and exposure of collaborating and curating campaigns with 100+ top-notch brands like Netflix, Coca-cola, Reliance Digital, Mx Players, OnePlus, Realme Narzo, Flipkart, Airtel, and many others; 8Bit Creatives boasts of managing popular and renowned gaming content creators and influencers- Mortal, Scout, Mavi, Snax, Thug, Payal, Kaashvi, 8bit Goldy, 8bit Sid to name a few.
Mechanical Engineer and Pilot turned Entrepreneur, Patel was always intrigued by gaming and esports, which motivated him to bring his knowledge of engineering and skill of business together and successfully launch Cybeart in October 2020 in Canada. Operational in Canada, India, and Middle East & North Africa, Cybeart is the official Merchandise Partner with Warner Bros. with a license to create products based on DC Comics, Lord of the Rings, Mortal Kombat, Game of Thrones, Rick and Morty, Space Jam, Harry Potter, F.R.I.E.N.D.S, Tom & Jerry, Scooby Doo, Looney Tunes and many more. Cybeart is listed by The Silicon Review Magazine under “Top 50 Innovative Companies To Watch 2021.” Taking their stakes higher, they have signed a multi-year agreement to become the official merchandise partner of IPL franchise teams – Mumbai Indians and Gujarat Titans.
GoLive Games is a mid-core and esports game publisher in India. With more than 3 Million gamers from its earlier games like Jungle Book Card Battle, Jungle Book Runner, etc GoLive is now launching mid-core games which are built for Indian gamers.
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