Interview: Challenger Mode Takes On An Indie Challenge

The ‘Best International Games Festival’ is the largest convention for independent games in Latin America, and there ChallengerMode was among the field of ambitious and budding developers.The presence of ChallengerMode, an eSports competition platform, at the festival highlights a new aspect of its business strategy – one that highlights the opportunities that exist in the LATAM market.When eSports grows, ChallengerMode wins, which is why it plays an important role in reaching new markets for eSports competition platforms to sell their wares.If you need more information about Interview: Challenger Mode Takes On An Indie Challenge then read carefully and share with your friends.

Challenger Mode Takes On An Indie Challenge : A unique challenge

ChallengerMode’s services have been used by major brands in Latin America, including e-commerce giant Kaboom! – which also has a roster in circuits such as the Brazilian League of Legends Championship (CBLOL) – Itau-owned Players Bank and VCT Game Changers Academy. But the interest in attracting indie developers signals a different strategic direction away from reliance on big-budget competitions.

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“We’re looking for more games, and we’re looking for more game developers to work with,” Philip Hubner, ChallengerMode’s chief business development officer, said of his appearance at the Big Festival. “And so, for us, it was just a matter of getting to know a couple of indie developers, some publishers that are active in this space, and see if there are any games that we can support at a competitive level.””We’re not trying to sell them on hosting a million-dollar competition, but building a community around the games through competitive play,” Hubner said.

However visibility can be a challenge for Challengermode. Hubner acknowledged that the company struggles to market its services through the tournaments it runs. For now, he said they are relying on a face-to-face customer acquisition strategy. “We go out, we find partners that we think are relevant that we can do cool things with, and we grow with them. It’s a straightforward approach.And that’s why events like BIG and being in Sao Paulo are such important things to us. It helps us follow that strategy.”

Therefore, direct contact with potential customers is essential for the business development of Challengermode. The company has employees based in Latin America, and is also considering opening offices if growth justifies the cost. So far, according to Hubner, Brazil is the most promising market. “The result is that there is a huge appetite [in Latin America]. Probably more than in most other regions, actually, in just playing and competing,” he said.

As many in the scene will tell you, e-sports in Brazil is more than just a competitive endeavor: it is used to address social challenges and economic conditions. Garena’s mobile battle royale Free Fire, for example, became a way for Brazilian players to allay the poverty prevailing in impoverished regions of South America. Due to the reach, popularity and competitive scene of the game,It turned out to be the way for many – which gives fans an extra reason to compete.

Therefore, ChallengerMode seeks to support the competitive drive of the region. It aims to position itself among publishers and local tournament organizers as the technology they need to grow their eSports scene.“Powering esports from the software level is the goal. And for us, that means making it as easy as possible for players and as easy as possible for organizers to host competitions, and more and more games.” Integrating with developers,” said Hubner.

ChallengerMode is ambitiously targeting the end of 2023 to have achieved most of the objectives set for the field. The company is looking to close more high-profile deals in the coming months, and is even aiming to convince tournament organizers who already have their own technology to use ChallengerMode.However, the primary goal remains the platform’s position as a platform for developers to promote games through community engagement.

“So I think the most important thing for us is to help these independent games connect and engage with their community until we see their games go viral by putting them on our platform. People start creating their own tournaments. And that, of course, increases engagement with the game,” Huebner said.The work has started. In November, ChallengerMode became an official esports partner of PUBG Mobile, integrating the game into its platform and launching a fund for independent tournament organizers to promote the game – an example of ChallengerMode’s goal of taking on the challenge.

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